Zelenin, V., Chopyk, L., & Doskach, S.
(2024).
Media influence on mass perception and psychological state of citiz.
Humanities Studios: Pedagogy, Psychology, Philosophy,
12(2),
213-219.
https://doi.org/10.31548/hspedagog15(2).2024.213-219
Nowadays, the rapid development of technology has contributed to the rapid spread of social media among citizens of different countries. This has fundamentally changed the way people interact and communicate with each other, and how they receive information. At the same time, people's trust in and use of different media can affect their emotional and psychological state. Therefore, the purpose of this study was to assess the impact of media on mass perception and the psychological state of citizens. Given the enormous impact that media has on society, it is crucial to understand the psychosocial mechanisms by which symbolic communication affects human thinking, perception, and behavior. The article determines that traditional media (Internet resources, social networks, television, newspapers and magazines, etc.) have become an important channel for receiving information. The results demonstrate the impact of news content on the moods and opinions of the national audience. That is why modern society draws all new trends, fashions and whims from the media. It has been established that the media have a significant impact on the behavior of people in society. In addition to the positive impacts on business, politics and society, there are some negative ones, such as cyberbullying, privacy issues and fake news. Mass media are used for social intervention to disseminate information and change social behavior. This is the prosocial effect of media. There is a clear link between watching violent videos in the media and the upward trend in violence. We observe aggression among friends, relatives and other people makes the viewer more prone to aggressive behavior People who watch a lot of TV tend to overestimate the amount of violence and crime that occurs in the world. Thus, it has been established that the media has a very large impact on changing the current and socio-psychological part of society. This change causes a movement that can be detected and directed in a positive or negative direction
mental health, mass media, positive influence, negative influence
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